Puma to release multiple sports watches on Wear OS

FTC: Affiliate Disclosure: All links pay commissionReading Time: 2 minutes
Source: fossilgroup.com

Another footwear and clothing giant steps further into the breach.

This time it is Puma tying up with Fossil Group in a move that is similar to adidas+Ionic and Nike+Apple. Devices will be Puma branded.

Source: puma.com

Fossil have generally steered away from sporty devices so far so a tie up with Puma is a sensible move. It’s a sensible partnership for Puma too as Fossil are well-established, are selling well and have generally good global distribution.

Puma have signed a deal that last up to 2028 and which should see the first device hit the streets in 2019. That’s a great sign of committment and also a 2019 release would be able to build on some of the improvements to WearOS that are planned this year and ALSO, I hope, from a much-needed chip from Qualcomm (maybe Huawei can step up instead?).

It could be a masterstroke.

My opinion: PUMA have found the best available partner at the best time. Only Nike has done better with its tie up with Apple. Whether or not Fossil can make a sports-grade wearable work on WearOS as well as Polar is another matter entirely.

Source: fossilgroup.com

Reader-Powered Content

This content is not sponsored. It's mostly me behind the labour of love which is this site, meaning it's entirely reader-powered content ❤️ I'd really appreciate it if you'd follow, subscribe or Buy Me A Coffee ❤️ Alternatively please buy the reviewed product from my partners (which costs you no extra) and, for that, I receive a small commission. Thank you!
FTC: Affiliate Disclosure: All links pay commission
Subscribe
Notify of
guest
2 Comments
oldest
newest
Inline Feedbacks
View all comments
Pavel

But why do you believe there is a new chip from Qualcomm?