New Fitbit Versa 2 Leak – WHEN N+1 is very very bad

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Fitbit is about to release a new Versa. No…NOT the Versa light. that was VERY different…lighter, obviously. This time it’s the cleverly named Fitbit Versa 2. It’s like the Fitbit Versa 1 but with a different number on the end.

As far as the leaks suggest there’s not much new here other than a number and a brighter screen … oh, and an updated oHR sensor that still won’t be very good.

TomTom followed this identical naming & feature strategy with the Runner2 and Runner 3. What could posisbly go wrong?


Fitbit Versa 2As G&W also report, Fitbit’s shares are taking a nosedive as their strategy of discounting appears to fly in the face of the evidence from actual Fitbit sales that, in fact, show Fitbit buyers are willing to pay a bit more for a little bit better device.

Smartwatch revenue decreased 27% year-over-year, partly due to weaker than expected sales of Fitbit Versa Lite Edition” Source:

Fitbit will be alright for a while because they have a loyal following. ‘Alright’ will be for a longer period than TomTom enjoyed. After that…who knows? I’d be buying Garmin shares right now (actually I wouldn’t…I’d be selling everything before the recession)

The ideal number of bikes is widely known to be N+1, where N is the number of existing bikes. The ideal number of Fitbits is not N+1, it’s just getting a better bike for your limited storage space


  • >18 exercise modes
  • Sleep tracking features
  • 24×7 HR support
  • Water Resistance to 50 meters
  • Music playback and storage for >300 songs
  • Fitbit Pay
  • Battery life approx 4 days
  • Maybe even Alexa support…maybe

Source: Leakmeister Evan Blass via AndroidCentral & Gadgets & Wearables



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The Polar Ignite in this form factor with an Amoled screen…


A newer version of Versa won’t be any use…… Most versa owners (myself included) are still hugely frustrated by the lack of UK banks on fitbit pay. Fitbit need to wake up and sort this out before bringing anymore new models out…