On the face of it, this is a harmless tweet from ASICS Runkeeper. You can probably come up with some descriptive words around ‘community’ and ‘true runner’ or whatever.
Tell us you’re a runner without telling us you’re a runner.
— ASICS Runkeeper™ (@Runkeeper) December 10, 2020
Then you realise they’re copying a post from Nike the day before, probably in an attempt to out-Nike Nike. #NeverAGoodThing
Tell us you’re a sneakerhead, without telling us you’re a sneakerhead.
— Nike.com (@nikestore) December 9, 2020
Then you look at the interaction levels and it just becomes a bit embarrassing.#Fail. Being fair, I guess there are a lot more sneaker lovers than runners.
The links are clickable, so if you feel sorry for Runkeeper you know what to do.
I have some more Nike content coming out in the next 24 hours, nothing too exciting, and it might involve a sports watch. Maybe. (It will). I’m not a Nike fan by a long chalk but you have to admire the domination of running apps by themselves and adidas Runtastic, which I touched on here a while ago as we looked at some alternatives for those of you contemplating the demise of Endonmondo.
In case the tweets get deleted, here we go in good-old screen-dump glory:
Last Updated on 24 January 2026 by the5krunner
My favourite kit and nutrition
- Maurten — the race nutrition trusted by elite athletes. Gels and drink mix engineered to be easy on the stomach.
- Garmin 90-degree charging adapter — the small adapter that keeps your charging cable tidy at the stem. Essential for race day.
- Garmin charging puck — the fastest and most reliable way to top up your Garmin before a session.
- Ravemen FR300 — front light that mounts directly under your Garmin or Wahoo head unit. Keeps your bars clean and your beam pointed where it matters.
- Garmin Varia RTL515 — radar rear light that alerts you to vehicles approaching from behind. Pairs with your Edge or Garmin watch.
- Stryd — the footpod that brings running power to your Garmin. The single most useful running upgrade I have made.
- Favero Assioma Pro RS2 — the power meter pedals most serious cyclists end up choosing. Accurate, easy to move between bikes.
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tfk is the founder and author of the5krunner, an independent endurance sports technology publication. With 20 years of hands-on testing of GPS watches and wearables, and competing in triathlons at an international age-group level, tfk provides in-depth expert analysis of fitness technology for serious athletes and endurance sport competitors. ID
