UK bike market down 27%
Data from the Bicycle Association show a decrease in bike sales of 27%, returning the level of sales to the pre-Pandemic era. Non-electric, adult bike sales fell to just under 1.9 million which is the lowest level in twenty-odd years
Kids’ bike sales showed a slightly steeper decline and even electric bike sales seem to have plateaued.
Every dark cloud has a silver lining and this time around that would be for gravel bikes which show an 8% increase compared to 2021.
Looking slightly further afield I was reminded of Shimano’s recent figures which these quotes from the company nicely summarise 2022.
“In the European market, sales of bicycles and bicycle-related products remained firm, partly backed by strong interest in bicycles. Despite shortages in inventories of completed bicycles, especially eBikes and high-end class road bikes, market inventories remained somewhat high.
“In the North American market, although demand for bicycles was firm, market inventories remained higher than appropriate levels due to the supply adjustment of completed bicycles.”
It should be noted that Shimano forecast a decline of 19.6% for 2023 according to Bicycle Retailer.
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