Garmin Connect Plus is a success - Garmin doubles down on its commitment. Garmin's CEO confirms that the company's paywalled subscription service, Connect+, is doing well, as is its broader efforts to increase subscription revenues. He said this: ...subscriptions are a growing part of our business. We, of course, haven't triggered the 10% threshold to disclose that yet. So we aren't providing specifics on it, but I would tell you that in every segment, we're looking for opportunities to build subscription and service revenues. Outdoor has been a big driver of that with our inReach system. Fitness has been increasing a lot, both with our kids' Bounce wearable as well as Garmin Connect Plus. And then aviation is another one where we offer subscription services for content for the cockpit that is in growth mode. So we're growing across the whole business, and, of course, we're driving towards as much as we can grow there. [C. Pemble, CEO Garmin] Through this recent comment from the CEO, Garmin has confirmed that it actively pursues subscription opportunities across its entire business. Those hoping that the Connect+ services would be reversed or that the subscription paywall would go away will be disappointed, though perhaps not surprised. https://the5krunner.com/2025/07/30/garmin-acquires-mylaps-what-this-means-for-our-watches-and-bike-computers/ Garmin subscriptions are here to stay. Garmin is aware of disclosure requirements for publicly traded companies when subscription revenues or service revenues meet certain thresholds. This information is highly sensitive and has fundamental impacts on share price valuations. Of course, as customers, we don't see that. All we see is an overly greedy company charging a premium price for its watches and attempting to eke out an overinflated monthly revenue stream that it knows many of its buyers can afford. Garmin fitness watch users might not be aware of the importance to Garmin of its services and subscriptions. For example, the company has SOS-like services from inReach, special map subscriptions over and above those provided free with some devices, and Garmin Connect+. https://the5krunner.com/2025/04/03/savefreegarmin/ Clifford specifically states that Fitness subscriptions have been growing a lot. That comes from Bounce, Connect+ or both. I suspect Connect+ has been more successful than I and regular readers here might like to acknowledge. Anyway, you know my thoughts. Garmin could draw further revenues from 4G LTE or 5G RedCap data services on some of its wearables or other devices - such a move seems obvious. As Clifford says explicitly, "we're driving towards as much as we can grow there". I think they must be considering expanding LTE capabilities. His statements were issued officially around the latest, spectacular quarterly earnings, and CEOs must be clear and truthful in these circumstances. https://the5krunner.com/2025/07/29/new-garmin-forerunner-naming-officially-explained-kinda/ Take Out Garmin Connect+ is here to stay. Garmin has LTE on the way. At least that's my take. https://the5krunner.com/2025/04/01/garmin-u-turns-on-connect-subscription/
