Shimano Component Sales Up 13.9% but warn of Cycle Boom Slowdown

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Despite excellent, rising sales Shimano warn of things to come in their latest Fiscal Statement

The global cycling boom showed signs of cooling down, with market inventories of entry-class and middle-class bicycles approaching appropriate levels, while demand centering around high-end class bicycles remained high.

“In the European market, demand for bicycles and bicycle-related products remained firm as governments continued their policies to promote bicycles in response to growing environmental awareness. While demand for e-bikes remained strong, market inventories of entry-level and middle-class bicycles approached appropriate levels.

“In the North American market, demand for bicycles remained firm and market inventories, centering around entry-class and middle-class bicycles recovered to appropriate levels.

“In the Asian and South and Central American markets, the cycling boom cooled off, and market inventories of entry-class bicycles remained at a slightly higher level. In the Japanese market, while market inventories of road bikes remained at a low level due to steady demand for sport bikes, retail sales of community bicycles were sluggish, resulting in market inventories remaining at a higher level.

“Under these market conditions, order-taking was brisk for a wide range of products, including the high-end models for road bikes, Dura-Ace and Ultegra and sport E-Bike components, Shimano Steps series.”

Shimao also highlights good demand for Dura-Ace and Ultegra but gives no word on any raw material or stock shortages. Overall company forecast for the remainder of 2022 suggests lower growth levels than 13.9%.

Take out: Prepare for a rainy day

 

Last Updated on 27 April 2022 by tfk the5krunner


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