I never liked the old logo as the people all looked to be in the wrong position to me (bent swim knees, sitting when running, not aero enough) . What do I know? anyway, the new ones are nice for all the home nations.
Last Updated on 13 January 2026 by the5krunner
tfk is the founder and author of the5krunner, an independent endurance sports technology publication. With 20 years of hands-on testing of GPS watches and wearables, and competing in triathlons at an international age-group level, tfk provides in-depth expert analysis of fitness technology for serious athletes and endurance sport competitors.
