Fitbit Ionic adidas

Fitbit Ionic: adidas edition – available March 19, 2018

Fitbit announce a new app for the Ionic smartwatch.

adidas have developed the  “adidas Train” app. This works on the Fitbit Ionic platform and Fitbit have been kind enough to partially re-brand the Ionic just for Mssrs adidas and co.

Yep. The Fitbit Ionic is JUST THE SAME as before. But with a new app. Apple did a similar thing with the Apple Watch Nike edition, so all is cool but it’s no big deal.

The app includes 6 (yes six!) workouts to improve your form, power and speed. The workouts total 50 minutes in length.

Actually there is a little bit more. You also get an adidas-designed watch face as well as an ink-blue strap and grey aluminium body.

For the UNCHANGED tech specs here is the review from last year. The Ionic didn’t receive a great welcome from many other sites but I quite liked it for what it was. Warts and all.

Fitbit Ionic Review – Detailed | Apple Watch Competitor

And here is the full press release, below.




SAN FRANCISCO–(BUSINESS WIRE)– Fitbit (NYSE: FIT), the leading global wearables brand, today launches Fitbit Ionic: adidas edition™, a watch designed to help athletes of all levels improve their performance with running-specific training. The result of a partnership between Fitbit and adidas announced last year, Fitbit Ionic: adidas edition includes all the advanced health and fitness features of Fitbit Ionic plus provides a unique coaching experience through the adidas Train app, developed in collaboration with performance experts at adidas, that includes six on-screen workouts aimed at improving form, power and speed. Other exclusive Fitbit Ionic: adidas edition features include:

  • Signature two-toned breathable sport band in Ink Blue and Ice Gray with Silver Gray aluminum case
  • Custom adidas-designed clock face inspired by the iconic race bib; available in four colors

Fitbit Ionic: adidas edition smartwatch is available for pre-sale today on and in retailers globally starting March 19, 2018.

Improve performance with adidas Train

Fitbit Ionic: adidas edition features the adidas Train app: six on-screen run-focused workouts designed to complement any training regimen and help improve cardio, strength and flexibility. Each of the workouts are carefully constructed by a team of adidas performance experts with years of experience in movement-based training, and focus on foundational movements that have been found to help runners and athletes overall achieve their performance goals.

The adidas Train app, exclusive to Fitbit Ionic: adidas edition, provides step-by-step coaching to guide you through each series of movements to ensure you are doing it correctly. These are accessible right on your wrist and can be done anywhere/anytime, allowing you to customize the way you incorporate them into your workout routine. Workouts include:

  • Dynamic Warm Up to increase your core temperature and get your body ready to work (5 min.)
  • Power Pace to train your body to be more elastic, forceful, and efficient (10 min.)
  • Metabolic to increase your speed and boost your metabolism (15 min.)
  • Run Activation to improve your hip, core and shoulder stability (5 min.)
  • Strong Strides to build strength throughout your run (10 min.)
  • Post Run Stretch to ensure proper recovery with a fast and easy cool-down stretch (5 min.)

“As the leading global wearables brand synonymous with health and fitness, partnering with a sports industry great like adidas to develop an exclusive version of our first smartwatch provides athletes of all kinds with the ability to be their best through a unique coaching experience,” said Tim Rosa, Chief Marketing Officer of Fitbit. “The battery life of up to five days, industry-leading GPS, and advanced health and fitness features of Fitbit Ionic combined with the movement-based training methodology developed by adidas experts will offer users best in class tools designed to help them reach their performance goals.”

All the benefits of the Fitbit Ionic experience

Fitbit Ionic: adidas edition also includes all of the advanced features from Fitbit Ionic: long battery life of up to five days, industry-leading GPS, enhanced PurePulse® continuous heart rate tracking, advanced run features like Run Detect, Auto-Pause and Auto-Lap, cardio fitness level (estimated VO2 Max), water resistance to 50 meters, onboard personal music along with Pandoraii stations and Deezeriii playlists, contactless payments with Fitbit Pay™iv, automatic activity and sleep tracking, and access to more than 400 apps and clock faces in the Fitbit App Gallery.

“Basketball is more than what you see on the court,” said Andrew Wiggins, Small Forward for the Minnesota Timberwolves and Fitbit Ambassador. “Much of the hard work is in the training: countless workouts, drills, time spent in the gym, and getting proper nutrition and plenty of sleep. I’m already benefiting from using Fitbit Ionic but am excited to train with Fitbit Ionic: adidas edition to further improve my endurance and performance.”

Pricing and availability

Fitbit Ionic: adidas edition is available for presale today on and select online retailers for $329.95. Fitbit Ionic: adidas edition will be available in stores worldwide beginning March 19, 2018, including major North American retailers Amazon, Best Buy, Dick’s Sporting Goods, Kohl’s, Macy’s and Nordstrom. It comes with an exclusive two-tone sport band in Ink Blue and Ice Gray that is swim-ready and offers breathability for active workouts. Existing Ionic accessories, including the classic band and Horween leather strap, are compatible with Fitbit Ionic: adidas edition.


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“but I quite liked it for what it was. Warts and all.”

I have confirmed with my wife that her Ionic is effectively Wart-free.


Yep, you are right though, there’s nothing “Big” on the horizon for Fitbit. Shame though, but let it be a lesson for the market; You can’t sit on your laurels for too long, eventually you’ll end up passed-by and irrelevant.


Notable: Unlike Apple/Nike, said new app/function actually won’t be available on existing Ionic units.