Sports Hardware Brands
This is a reference list of companies making shoes, bikes, helmets, and other physical equipment across endurance sport, covered and uncovered by this site alike. Brands this site has reviewed link to that coverage; brands outside this site’s scope are defined without a link. Electronics, GPS watches, sensors, and software platforms are listed separately on the Sports Technology Brands page. This is a representative first pass rather than an exhaustive industry list.
Quick answers
What is 2XU?
2XU is a compression and triathlon apparel brand that also produces wetsuits, not yet covered on this site.
What is Abus (helmets)?
Abus is a German manufacturer of cycling helmets and security accessories, not yet covered on this site.
What is Adidas?
Adidas is a global sportswear manufacturer producing running shoes and apparel, not yet covered in depth on this site.
What is Altra?
Altra is a running shoe brand known for zero-drop, wide toe-box designs, not yet covered on this site.
What is Asics?
Asics is a Japanese running shoe manufacturer, not yet covered in depth on this site.
What is Assos?
Assos is a Swiss cycling apparel brand known for its bib shorts and chamois design, not yet covered on this site.
What is Bell (helmets)?
Bell is a cycling and action-sports helmet manufacturer, not yet covered on this site.
What is Bianchi?
Bianchi is a historic Italian bicycle manufacturer producing road and gravel frames, not yet covered on this site.
What is blueseventy?
blueseventy makes triathlon wetsuits and swim skins. Reviewed here.
What is BMC (bikes)?
BMC is a Swiss bicycle manufacturer producing road, time trial, and triathlon frames, not yet covered on this site.
What is Brooks (running shoes)?
Brooks is a running shoe manufacturer focused on comfort and stability models, not yet covered on this site.
What is Campagnolo?
Campagnolo is an Italian manufacturer of bicycle groupsets and components, not yet covered on this site.
What is Cannondale?
Cannondale is a bicycle manufacturer producing road, mountain, and gravel bikes, not yet covered on this site.
What is Canyon (bikes)?
Canyon is a direct-to-consumer bicycle manufacturer, not yet covered on this site.
What is Castelli?
Castelli is an Italian cycling apparel brand known for introducing weather-adaptive race wear, not yet covered on this site.
What is Cervélo?
Cervélo is a bicycle manufacturer specialising in triathlon and time trial frames, not yet covered on this site.
What is Colnago?
Colnago is a high-end Italian road bicycle manufacturer with a long history in professional racing, not yet covered on this site.
What is Compressport?
Compressport makes compression apparel for running, cycling, and triathlon. Reviewed here.
What is DT Swiss?
DT Swiss is a manufacturer of wheels, hubs, and spokes widely used across road and mountain bikes, not yet covered on this site.
What is ENVE?
ENVE is a manufacturer of carbon wheels and components aimed at road, gravel, and mountain biking, not yet covered on this site.
What is Factor (bikes)?
Factor is a bicycle manufacturer specialising in aerodynamic road and time trial frames, not yet covered on this site.
What is Feetures?
Feetures makes technical running socks. Reviewed here.
What is Felt (bikes)?
Felt is a bicycle manufacturer with a strong history in triathlon and time trial frame design, not yet covered on this site.
What is Fizik?
Fizik is a manufacturer of bicycle saddles, shoes, and cycling contact-point equipment, not yet covered on this site.
What is Flipbelt?
Flipbelt makes a running belt for carrying a phone and small items without bouncing. Reviewed here.
What is G8 Performance?
G8 Performance makes cycling orthotics designed to correct foot alignment on the bike. Reviewed here.
What is Giant (bikes)?
Giant is one of the world’s largest bicycle manufacturers, producing road, mountain, and gravel bikes, not yet covered on this site.
What is Giro (helmets)?
Giro is a cycling helmet and apparel manufacturer, not yet covered on this site.
What is Hoka?
Hoka is a running shoe brand known for maximalist cushioning, not yet covered in depth on this site.
What is HUUB?
HUUB is a triathlon wetsuit and apparel brand known for its buoyancy profiling research, not yet covered on this site.
What is Inov-8?
Inov-8 is a trail and fell running shoe brand known for grip-focused outsoles and technical off-road footwear, not yet covered on this site.
What is Kask?
Kask is an Italian cycling helmet manufacturer, not yet covered on this site.
What is La Sportiva?
La Sportiva makes trail and mountain running shoes. Reviewed here.
What is Lazer (helmets)?
Lazer is a cycling helmet manufacturer, now owned by Shimano, known for its Kineticore rotational-impact protection system, not yet covered on this site.
What is Lizard Skins?
Lizard Skins makes bar tape and grip products for cycling. Reviewed here.
What is Look (pedals)?
Look is a manufacturer of cycling pedals and cleats, one of the earliest developers of the clipless pedal system, not yet covered on this site.
What is Merrell?
Merrell makes trail running and hiking shoes. Reviewed here.
What is MET (helmets)?
MET is an Italian cycling helmet manufacturer with a significant presence in road and time trial racing, not yet covered on this site.
What is Mizuno?
Mizuno is a Japanese running shoe manufacturer known for the Wave Rider series. Reviewed here.
What is Nathan (running accessories)?
Nathan makes running hydration, lighting, and visibility accessories. Reviewed here.
What is New Balance?
New Balance is a running shoe and apparel manufacturer, not yet covered in depth on this site.
What is Nike?
Nike is a global sportswear manufacturer known for its carbon-plated racing shoes, not yet covered in depth on this site.
What is On Running?
On is a Swiss running shoe brand known for its CloudTec sole design, not yet covered on this site.
What is Orbea?
Orbea is a Spanish bicycle manufacturer producing road, gravel, mountain, and triathlon bikes, not yet covered on this site.
What is Orca (triathlon wetsuits)?
Orca is one of the largest triathlon wetsuit and swim skin manufacturers, alongside blueseventy and Zone3, not yet covered on this site.
What is Pinarello?
Pinarello is an Italian bicycle manufacturer producing road and time trial frames, not yet covered on this site.
What is POC (helmets)?
POC is a Swedish manufacturer of cycling and action-sports helmets and protective gear, not yet covered on this site.
What is Profile Design?
Profile Design makes aerobars and hydration systems for triathlon and time trial bikes. Reviewed here.
What is Puma (running shoes)?
Puma is a global sportswear manufacturer with a growing performance running range, including carbon-plated racing shoes, not yet covered on this site.
What is Rapha?
Rapha is a cycling apparel brand with a strong presence in road and gravel riding, not yet covered on this site.
What is ROKA?
ROKA makes triathlon wetsuits, swim skins, and sunglasses. Reviewed here.
What is Rotor?
Rotor makes cycling components including elliptical chainrings and cranksets. Reviewed here.
What is Rudy Project?
Rudy Project makes cycling helmets and sports eyewear. Reviewed here.
What is Sailfish?
Sailfish is a triathlon wetsuit and open-water swimming brand, not yet covered on this site.
What is Salomon?
Salomon makes trail running shoes and outdoor apparel, not yet covered in depth on this site.
What is Saucony?
Saucony is a running shoe manufacturer, not yet covered in depth on this site.
What is Scott (bikes)?
Scott is a bicycle and outdoor equipment manufacturer, not yet covered on this site.
What is Shimano?
Shimano is a Japanese manufacturer of bicycle groupsets and components, the largest supplier in the category, not yet covered on this site.
What is Skechers GoRun?
Skechers makes lightweight running shoes under its GoRun range. Reviewed here.
What is Smith (helmets)?
Smith is a helmet and eyewear manufacturer covering both cycling and outdoor sports, not yet covered on this site.
What is Specialized?
Specialized is a bicycle manufacturer producing road, mountain, and triathlon bikes, alongside helmets under its own brand. Reviewed here.
What is SRAM?
SRAM is a manufacturer of bicycle groupsets and components, a major rival to Shimano, not yet covered on this site.
What is Topo Athletic?
Topo Athletic is a running shoe brand specialising in a wide toe box and low-to-moderate drop designs, a close competitor to Altra, not yet covered on this site.
What is Trek (bikes)?
Trek is a bicycle manufacturer producing road, mountain, and triathlon frames, not yet covered on this site.
What is Zipp?
Zipp is a manufacturer of carbon wheels and cockpit components, owned by SRAM, not yet covered on this site.
What is Zone3?
Zone3 makes triathlon wetsuits and swim apparel. Reviewed here.
