HYROX takes LVMH-backed investment: good news for Amazfit’s wearable exclusive

An LVMH-backed investment vehicle is buying a large stake in HYROX. Amazfit holds the exclusive wearable…

Amazfit goes all in on HYROX. Hail Mary or smart investment?

Amazfit signed a three-year exclusive global partnership with HYROX in April 2026. The licence fee was…

Amazfit Zepp Q1 2026: Why isn’t Wall Street convinced if the watches are getting better?

Zepp Health posted 33.8% revenue growth in Q1 2026, improving margins and narrowing losses. The share…

Amazfit confirms price rises

Amazfit average selling prices rose more than 20 per cent year-over-year in Q1 2026. All seven…

Amazfit confirms 10 or more new product launches in 2026

Sources at Amazfit confirm 10 or more new products in 2026. Seven already launched. Falcon 2…

Amazfit Helio Ring 2 confirmed for H2 2026

Amazfit has confirmed a second-generation Helio Ring is coming in the second half of 2026. No…

Amazfit Helio Strap 2: What to Expect & When in 2026

Zepp Health's CFO confirmed a next-generation Helio Strap is coming in H2 2026. The hardware story…

Amazfit confirms Helio Strap 2 for 2026

Zepp Health confirms a next-generation Helio Strap and a full 2026 product slate, from a $169…

Amazfit Update Policy: Support Extended to 3+ Years

Zepp Health has quietly extended software support for several Amazfit wearables, with some devices now receiving…

Amazfit T-Rex Ultra 2 Rumours: MicroLED & Satellite – Fact or Fantasy?

Zepp Health appears to be preparing a new Amazfit T-Rex Ultra 2 for Q1 2026. But…

Now Oura sues Amazfit, Reebok, and Noise for their rings (updated)

Oura Health just filed three new patent infringement lawsuits targeting the structural design of the Amazfit…