
Amazfit confirms 10 or more new product launches in 2026
Sources at Amazfit have confirmed the brand will release 10 or more new products in 2026, upgrading earlier guidance that pointed to a similar number to the nine launched in 2025.
Seven devices have already been launched this year, and the majority have been reviewed in detail on this site:
- Amazfit Active Max — January 2026, everyday fitness and entry-level running
- Amazfit Active 3 Premium — February 2026, entry-level structured training
- Amazfit T-Rex Ultra 2 — February 2026, premium rugged outdoor, grade 5 titanium, $550
- Amazfit Cheetah 2 Pro — April 2026, marathon and road running
- Amazfit Cheetah 2 Ultra — April 2026, trail and mountain running
- Amazfit Bip Max — May 2026, entry-level everyday, sub-$100
- Amazfit Balance 3 and Balance Ultra — June 2026, hybrid training flagship, $369.99-$599.99
We’ve also had confirmation of the Helio Strap 2, and the Helio Ring 2, both of which are speculative articles about the full feature set and capabilities which are not known for certain at this stage. That brings the confirmed total to nine, with at least one further unannounced launch needed to clear the 10-or-more bar. Which will it be? Here are the candidates.
Amazfit Falcon 2
By far the most credible unconfirmed candidate is the Falcon 2. This has already been leaked.
The original and ageing Amazfit Falcon, launched in 2022, is the brand’s premium multi-sport watch, with titanium and sapphire glass, dual-band GPS, 20ATM water resistance, and is currently priced at $429.99. It sits above the T-Rex series and competes directly on price with the entry-level Garmin Fenix tier.
Evidence: The Falcon 2 has been spotted in the Zepp app APK code under the string SUPPORT_BIND_FALCON2025, suggesting an internal slip of a model already finalised last year (or planned for last year). A separate regulatory filing under model number A2564 references a 540mAh battery, up from 500mAh on the original. Amazfit has not confirmed it.
Amazfit T-Rex family additions
There’s more.
Amazfit has confirmed further additions to the T-Rex family for 2026, specifically beyond the T-Rex Ultra 2 launched in February.
Given the brand’s existing partnerships with high-altitude alpinist Jost Kobusch. This site speculates that we will see a ‘Kobusch Special Edition’. This would manifest itself as a new case material or a new satrap with some nice packaging. Coros did something similar a few years back and also included a custom-made carabiner that the watch would clip into when the strap was removed. That was nice. I reckon Amazfit will do the same.
Amazfit smart glasses and smart camera
A senior Amazfit exec has also let slip that the company is actively considering smart glasses and a smart camera as part of its wearable portfolio. Neither has been flagged as a near-term launch, but they are possible.
This site’s expectation is that both would arrive in 2027 as rebranded variants of existing third-party hardware rather than ground-up Amazfit development. The camera market has established players in Insta360 and GoPro, and a white-label or partnership arrangement is the more plausible and far less risky route than an entirely new platform built in-house.
What this tells us about Amazfit in 2026
The high cadence of new Amazfit products shows no sign of slowing. To this site, that behaviour signals a dynamic, product-led company chasing to reverse recent share price falls. There is a case for consolidating the current position by investing more deeply in software. The Zepp app is good, but could be excellent with greater analytical depth and a somewhat cleaner UI. That is this site’s position, but the company has a very interesting alternate strategy that we will cover later today.
The product cadence is only possible because the devices share a common hardware base and software platform. That sounds obvious, but it is worth stating: Garmin only recently moved its watch lineup onto a shared codebase. Amazfit has been operating this way for longer, and it shows in the release calendar.
The software ecosystem, HybridCharge, Zepp Coach, and Multi-Device Activity Sync, is developing, but the pace and breadth of the hardware programme, linked to 20 per cent rises in average selling prices, is what is driving overall revenue growth and market share gains.
Last Updated on 9 June 2026 by the5krunner

tfk is the founder and author of the5krunner, an independent endurance sports technology publication. With 20 years of hands-on testing of GPS watches and wearables, and competing in triathlons at an international age-group level, tfk provides in-depth expert analysis of fitness technology for serious athletes and endurance sport competitors. ID

Perhaps Amazfit is also going deeper into the biking sector and will release some stuff like radar, speed and cadence sensors? Would be a next logical step.
they’d need a bike computer first and that market is even harder to break into than the wrist watch market.
hyrox is their Hail Mary play. someone should write an article about it 😉